Services

Services

Marketing Strategies 
Working closely with the client we initially develop an understanding of their strategy including most importantly their target audience. We then prepare a golf focused marketing strategy, which is in line with the client’s overall plan and within their nominated financial budget.

Advertising Strategies
Taking into consideration the marketing strategy and financial budget, a competitive advertising plan can be prepared which maximises Club Golf Consultancy’s relationship with the UK golf media. Advice is also given on designing eye-catching adverts to attract the golfer.

Trade & Direct Activities
The majority of golfers book either via a tour operator or direct with resorts, therefore Natalie Scott’s 10 years experience within the tour operating business opens doors for resorts/golf courses and enables them to maximise their relationship with the tour operators. These days it is important that resorts/golf courses also focus on direct bookings by forming relationships with third parties.

Golf Media
Club Golf Consultancy has strong buying power with the major UK golf media, which enables their clients to have dynamic media campaigns at competitive rates. Resorts/golf courses are also able to capitalise on Club Golf’s very good relationships and contacts developed over the years, they understand each outlets readership profile.

Public Relations
Club Golf Consultancy provide golf focused PR in the UK, which can either be managed directly by Club Golf or if the resort/golf course already has a PR company in place, they can work closely with them focusing on golf.

Tour Operators
Natalie Scott has over 30 years experience within the golf travel industry, with over 10 years at British Airways Golf Holidays and the past 20 years managing Club Golf Consultancy. Over this period of time most UK golf tour operators have had dealings with Club Golf Consultancy/Natalie, understanding how and what works for UK golf tour operators is what makes Club Golf Consultancy standout from other Sales & Marketing/Representation companies.

Representation
Takes in all the services offered (Marketing & Advertising Strategies, Trade & Direct Activities, Golf Media, PR and Tour Operators except Projects). Club Golf Consultancy will acts as the resort/golf course’s UK point of contact, dealing with all enquiries.

Project Work
Club Golf Consultancy is able to fast tracking resorts/golf courses into the UK golf market, by using their vast experience, knowledge and long-term relationships with tour operators, media groups and UK golf clubs. If you need to launch or promote a new product (golf courses, golf and spa resorts, etc) Club Golf will provide a bespoke campaign for your specific needs.

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